This Halloween, be sure to show up in costume at your local Chipotle restaurant, because it can get you a $4 entree and a chance to win free burritos for a year. It’s BOOrito time!
In collaboration with Day One Agency, I helped bring the annual BOOrito Halloween promotion to life by designing and animating some fun content for Chipotle’s social channels – Instagram, Facebook and Twitter. We created some cooky, creepy and cute characters from Chipotle’s menu items.
We’ve got a Burrito Bowl Monster, Guacenstein, Chips Ghost, Saucy Devil and Burrito Mummy. It was actually a lot of fun bringing this food to life. I’m particularly fond of the Burrito Bowl Monster. Which one’s your favorite?