Scaling Up Excellence shows what it takes to build and uncover pockets of exemplary performance, spread those splendid deeds, and as an organization grows bigger and older — rather than slipping toward mediocrity or worse — recharge it with better ways of doing the work at hand. Bestselling author Robert Sutton and his Stanford GSB colleague Huggy Rao devoted seven years to studying how the best leaders and teams spread constructive beliefs, behaviors, and practices from those who have them to those who need them. They show what it takes to spread a mindset, not just a footprint, as a program or organization expands.

The book cover imagery is reflective of corporate growth, raising up, and  getting to the next level by sending the elevator down to help others up.

Client: N/A
Designer: Justin Gammon