Edgy Conversations is an honest, no-holds-barred look at what your beliefs and behaviors are doing to hold you back. This gut-wrenchingly honest book tackles the powerful truth that pain, fear and love all hugely impact your success. In the book, Dan Waldschmidt reveals his own personal struggles and rise and fall and rising up again in his life and career. The book shines with its 100 other stories of ordinary people overcoming what seems like unsurmountable odds and becoming extraordinary in the process.
With the very heart of this book and the truths that it reveals, the visual approach needed to be from the heart, expressive and even chaotic. This spontaneous, hand-drawn approach to the book’s illustrations emphasizes the human aspect of the stories within. Each drawings is actually a visual cue to the stories shared throughout the book. This sketchy drawing style coupled with the intense red color presents a nice contrast to the bold, graphic typographic style… truly giving the design pieces an “edgy” feel.
Client: Dan Waldschmidt
Designer and Illustrator: Justin Gammon