Love Your Heart
When most people think “smoking is bad for you,” they typically think of the damage smoking does to your lungs. Recent studies show a not-so-commonly known fact that second hand smoke can also seriously damage your heart.
In an attempt to spread the word, SC DHEC released an “anti-smoking in the workplace” ad campaign in select SC cities. It also equipped them with “tool kits” filled with items to help educate and spread the message of the dangers of secondhand smoke.
Client: SC DHEC
Agency: Brains on Fire
Art Director and Designer: Justin Gammon
Copywriter: Amy Taylor